Easterseals Southern
California has teamed
with socially conscious
lifestyle brand Rafi Nova, pioneer of the clear Smile Face Mask, to develop a Sensory-Friendly Mask to
benefit children and adults with autism and other disabilities or anyone who
finds wearing a conventional mask uncomfortable.
Did you know?
·
About one-in-54 children has been identified
with Autism Spectrum Disorder (ASD). Centers for Disease Control and
Prevention
· About one-in-six children aged 3–17 years (17%) were
diagnosed with a developmental disability as reported by parents, during a
study period of 2009-2017. These included autism,
attention-deficit/hyperactivity disorder, blindness and cerebral palsy, among
others. The Autism Society
The premier New England mask maker partnered with ESSC to design a mask with reduced stimuli to address the concerns of people with sensory sensitivities, consulting more than a dozen of Easterseals’ therapists and other licensed and certified staff and working with people who receive services from ESSC, as well as their families and other community members. Over a three-month period, multiple prototypes were tested and revised to achieve a maximally beneficial mask—soft, structured, safe, secure—that provides both comfort and function.
She is going to get a few more colors so she has more available on washing days. That has been the problem for us too. Having more available so they can be washed frequently but it is so worth it.
Features of the Mask Include:
- Softness:
100% Mulberry silk lining reduces friction and adjustable jersey knit
straps clasp behind the head instead of pinching the ears.
- Structured:
Minimal design and limited seaming.
- Secure:
Adjustable nose bridge ensures the perfect fit and decreases glasses
fogging.
- Safe: Special
construction lifts the mask off the mouth and highly breathable cotton is
used on the exterior.
- Durability: The mask has an antibacterial layer and is reusable and
machine washable
- Ease: A clasp on the
back ensures ease of putting on and removal. When not on the face,
the mask may safely remain on the person and not be lost thanks
to an extra strap feature that fastens it behind the neck.
- Social Story: Comes
with a visual storytelling designed by therapists that helps children
understand mask-wearing necessity.
The Sensory-Friendly
Mask retails for $14 (child sizes)
and $16 (adults). Available in light blue, light
pink, hunter green, black and “Over the Moon” (kids sizes only) at: https://rafinova.com/products/sensory-friendly-mask?_pos=1&_sid=402344580&_ss=r
Masks must be comfortable and functional for everyone. It's that simple," said Rafi Nova CEO Marissa Goldstein. Earlier this year, the company pioneered transparent masks with their Smile Mask launch to restore visual cues to masked communication. In partnership with ESSC, the Sensory-Friendly Mask represents the next generation of the company's inclusive face coverings designed to protect and reconnect communities.
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About Rafi Nova:
Rafi Nova is a
socially conscious lifestyle brand on a mission to outfit families with
products and accessories designed for everyday adventures while empowering them
to connect, have fun and do more good in the world. Founded as a fair-trade
fashion brand to equip adventurous families with sustainably made travel bags,
the company shifted focus to face masks to solve the urgent needs of families
and communities. Veterans of sustainable product manufacturing, Co-founders
Marissa and Adam Goldstein named the company after their two sets of twins and
travel partners: Raya, Efi, Noa and Eyva.
About Easterseals:
For more than 100 years, Easterseals has been an indispensable resource for people with disabilities and their families. Each year more than 1.5 million people benefit from Easterseals services across a network of affiliates in communities nationwide. Easterseals makes profound and positive differences in people's lives every day, helping them address life’s challenges and achieve personal goals so that they can live, learn, work and play in our communities.
Easterseals Southern California (ESSC), the largest affiliate of the national Easterseals organization, provides services in Los Angeles, Orange, San Diego, Imperial, Kern, San Bernardino, Riverside and Ventura counties. With nearly 3,000 employees, 60+ service sites and hundreds of community partnership locations, each year ESSC assists more than 13,000 people, providing adult/senior day services; autism therapy; child development/early education; employment services; veteran employment support; independent living options; and more.
For more information, visit: https://www.easterseals.com/southerncal
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