Wednesday, June 03, 2015

Best Buy and Jurassic Park


Exclusive Jurassic World clip to be shown at select Best Buy locations on Samsung’s revolutionary SUHD TVs
RIDGEFIELD PARK, N.J. – June 1, 2015 – Samsung Electronics America, Inc., Universal Pictures and Best Buy today announced its marketing partnership with Jurassic World, the long-awaited next installment of Steven Spielberg’s groundbreaking Jurassic Park series.  Samsung will present exclusive content from the upcoming epic action-adventure exclusively on Samsung’s new SUHD TVs at more than 500 select Best Buy stores across the U.S. until the movie releases in theaters on June 12.

“We are thrilled to unveil this exclusive Jurassic World clip, on Samsung’s SUHD TV’s,” said Bill Lee, Vice President of TV Product Marketing, Samsung Electronics America. “Everyone can expect an unmatched, lifelike picture quality with breathtaking color and detail, drawing viewers in to feel like they are a part of all the action.”
In Jurassic World, audiences will see a special cameo of The Samsung Innovation Center. Thanks to Samsung’s featured UHD TVs, the displays in JURASSIC WORLD’s Visitors’ Center will be incredibly visually appealing.

The Samsung Innovation Center, the Visitors’ Center in JURASSIC WORLD, showcases high-tech interactive exhibits that provide immersive experiences for parkgoers.  “Samsung is a part of our story,” said Jurassic World producer Frank Marshall.  “Our vision for the movie was that the theme park was very real, so we went to great lengths to make audiences feel like they were part of the experience—that really adds to the storytelling.” 

“We are excited to partner with Samsung and Universal Pictures and provide fans the chance to watch the Jurassic World clip exclusively at Best Buy stores,” said Luke Motschenbacher, Best Buy’s Director of TVs.  “With Samsung’s SUHD TVs, fans will be treated to a clip they won’t see anywhere else.”         

As part of the cross-platform partnership, Samsung will also present content from Jurassic World in its global SUHD TV campaign.

About Jurassic World
Steven Spielberg returns to executive produce the long-awaited next installment of his groundbreaking Jurassic Park series, Jurassic World.  Colin Trevorrow directs the epic action-adventure based on characters created by Michael Crichton.  The screenplay is by Rick Jaffa & Amanda Silver and Trevorrow & Derek Connolly, and the story is by Rick Jaffa & Amanda Silver. Frank Marshall and Patrick Crowley join the team as producers.
Jurassic World will be released in 3D by Universal Pictures on June 12th, 2015.
About Best Buy
Best Buy is a leading provider of technology products, services and solutions. The company offers expert service at an unbeatable price more than 1.5 billion times a year to the consumers, small business owners and educators who visit our stores, engage with Geek Squad agents or use or the Best Buy app. The company has operations in the U.S and Canada, where more than 70 percent of the population lives within 15 minutes of a Best Buy store, as well as in Mexico where Best Buy has a physical and online presence

About Samsung Electronics America, Inc.
Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc. (SEA), is a recognized innovation leader in consumer electronics design and technology.  A wholly owned subsidiary of Samsung Electronics Co., Ltd., SEA delivers a broad range of digital consumer electronics, mobile products and wearables, wireless infrastructure, IT and home appliance products. Samsung is the market leader for HDTVs in the U.S and one of America’s fastest growing home appliance brand. To discover more, please visit

About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. inspires the world and shapes the future with transformative ideas and technologies, redefining the worlds of TVs, smartphones, wearable devices, tablets, cameras, digital appliances, printers, medical equipment, network systems, and semiconductor and LED solutions. We are also leading in the Internet of Things space through, among others, our Smart Home and Digital Health initiatives. We employ 307,000 people across 84 countries with annual sales of US $196 billion. To discover more, please visit our official website at and our official blog at

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