Pork Rinds Continue Support
for Football Legends in Need
Rudolph Foods and brands lead consumers in campaign to celebrate love of pork rinds
Rudolph Foods and brands lead consumers in campaign to celebrate love of pork rinds
while supporting Gridiron Greats
Lima, OH (September 24, 2013) - RudolphFoods, the
world’s largest manufacturer of pork rinds, has announced its Third Annual Pork
Rind Appreciation Day campaign. Celebrated on the biggest football day of the
year, and on the first Sunday of February, Pork RindAppreciation Day was cemented as an annual event after the
pork rind leader secured hundreds of thousands of consumer votes, as well as
political designations. Matched each
year with charitable support, Rudolph Foods will again support the Gridiron Greats Assistance Fund, Inc., a
nonprofit organization that provides medical and financial assistance to former
National Football League (NFL) players in dire need.
Between
now and the big game, $.10 of the purchase of all Rudolph Foods branded
products will support the organization’s assistance fund (up to $15,000). The
campaign is also matched with several opportunities for consumers to play along
for chances to win football parties, pork rinds and other prizes to celebrate
pig skins and pig skins together.
As
part of the 3rd annual campaign, Rudolph Foods is further encouraging lovers of
pork rinds to help make the six month campaign a success by visiting the brand’s
web site at RudolphFoods.com/PorkRindDay. There, fans can vote for Team Spicy or Team Smooth
as their favorite pork rind team. Team Spicy is lead by Super Bowl Champ,
“coach” Dennis McKinnon and home to all the Hot & Spicy flavors of the
Rudolph Foods family of brands. Team Smooth is lead by Hall of Famer, “coach”
Lem Barney and home to all the classic and smooth flavors of the Rudolph Foods
family of brands. Consumers will also be encouraged to vote for their favorite
pork rind player. One winner will be chosen, at random, from the winning team
and awarded the grand prize of $1,500 and a one year supply of pork rinds and
announced on January 7th.
After
the winning pork rind team is announced, the winning four flavors will compete
against each other in the “Super Snack Bowl” at RudolphFoods.com/PorkRindDay.
Consumers can log on, beginning January 8, and vote for their favorite flavor once
a day. Throughout the “Super Snack Bowl” consumers will be chosen at random to
win a case of Rudolph Foods pork rinds.
“There
are very few things more American than pork rinds and “The Big Game,” says Mark
Singleton, Vice President Sales and Marketing for Rudolph Foods. “As a
family-owned company ourselves, Rudolph Foods is proud to lead other
football-lovin’ families in the support of Gridiron Greats.”
TheGridiron Greats Assistance Fund’s mission is to assist retired NFL players in need, who
were pioneers of the game and who have greatly contributed to the NFL’s status
as the most popular sport in America. GGAF provides hands-on assistance to help
retired players and their families deal with hardships they face after
football. The services include medical assistance, transportation costs for
medical evaluations and surgeries, housing assistance, financial assistance for
utilities, medication, and coordination of services for food, automotive payments
and childcare.
Last
year, Rudolph Foods conducted their second campaign for Pork Rind Appreciation
Day, as a continuation to helping Rudolph Foods’ consumers celebrate pork rinds
as a nostalgic snack that encourages families to join together each football
season to watch the game together. A successful campaign, Rudolph Foods donated
$10,000 to the Gridiron Greats Assistance Fund, supporting retired NFL players
in need.
About Rudolph Foods:
Rudolph Foods Company, Inc., one of the
world’s largest suppliers of branded and private-label snack products, is the
world’s largest pork rind manufacturer. Awarded the title of 2010 Energy Saver,
Rudolph Foods operates energy efficient plants in Ohio, Georgia, Texas and
California, and is solely dedicated to providing its customers with
sustainable, top quality products and the highest levels of customer service at
the best price. For additional information, please call 1-800-241-7675, or
visit www.RudolphFoods.com.
About Gridiron
Greats Assistance Fund:
The Gridiron Greats Assistance Fund
(GGAF) is a non-stock, non-profit 501(c)(3) organization providing financial
grants and ‘pro bono’ medical assistance to retired NFL players in dire need.
The organization focuses on the humanitarian side of post-football related
issues, which include coordination of social services to retired players who
are in need due to a variety of reasons including inadequate disability and/or
pensions. For additional information, visit www.GridironGreats.org.
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